5. Performance Standards — Weekly & Monthly Targets

Metric	Weekly Minimum
Outbound Dials / Attempts	500 per week
Google Meet Plan Reviews	8 per week
HubSpot notes updated	Every call, same day — no exceptions
Follow-up tasks completed	100% of open tasks — if it has a task, it gets worked

Month	Annual Premium (AP) Goal	Notes
Month 1	$15,000 AP	Ramp Month 1 — build momentum, focus on activity
Month 2	$30,000 AP	Ramp Month 2 — consistency over big swings
Month 3	$45,000 AP	Ramp Month 3 — $75,000 total AP over the 3-month ramp
Month 4+	$50,000 AP per month	Full quota — ongoing from Month 4 forward

These are the benchmarks every SDR is held to. They are not suggestions — they are the foundation of your income.